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Digital Marketing That Drives Real Leads

Digital Marketing That Drives Real Leads

Trusted Digital Marketing & Web Design Solutions.

Specializing in Local Marketing for Service Businesses

From plumbing and roofing companies to medical practices and law offices, Kieffer Consulting helps local service-based businesses thrive in competitive markets. We provide trusted digital marketing solutions for home service companies, professional service firms, and nonprofits seeking measurable growth.

Our core services include SEO, AI search optimization, lead generation PPC, paid social advertising, email marketing, and website development — all designed to work together as one cohesive growth system.

Our approach combines strategic oversight with hands-on execution, ensuring every channel aligns to generate predictable, scalable results. With Kieffer Consulting, you gain a clear path to more leads, better clients, and smarter marketing decisions. Backed by over 15 years of experience, we take the guesswork out of digital marketing so you can focus on running and growing your business.

15
Years in business.
450
Projects completed.
70
Average organic traffic increase in 9 months.
90
Clients stay with us 4+ years.
300
Growth in the past 3 years.
100
Years of combined experience.

Our Work.

Trusted by Leading Organizations.

pay logo
ctgi
uwct logo
ray page plumbing logo
mhm
aspen
bengston painting
thorogood

Services & Solutions.

We’re specialists in digital transformation, not generalists. Kieffer Consulting brings deep expertise across web development, digital marketing, CRM, and AI consulting—helping businesses adapt, innovate, and grow. Our integrated solutions are tailored to each client’s goals, combining technology, data, and strategy to unlock performance across every stage of the customer journey.

Search Engine Optimization (SEO)

We optimize websites to rank higher in traditional search results and drive consistent inbound leads.

  • Local SEO & Google Business Profile optimization
  • Listings Management
  • National SEO and Content Development
  • Technical SEO audits & site improvements
  • Keyword strategy & content development
  • Ongoing reporting & performance tracking

AI Search

Search is evolving beyond traditional rankings. We help businesses appear in AI-driven search environments such as Google AI results and generative search platforms.

  • Structured content for AI discoverability
  • Schema markup & semantic optimization
  • FAQ & answer-focused content strategy
  • Entity-based SEO strategy
  • AI visibility tracking & optimization

Lead Generation PPC

Performance-focused paid search campaigns built to generate qualified leads and measurable return on investment.

  • Google Ads & Bing Ads (Search, Display, Local Services Ads)
  • Campaign strategy & audience targeting
  • Conversion tracking & call tracking
  • Landing page optimization
  • Budget management & ongoing optimization

Paid Social Advertising

Strategic social media advertising campaigns that build brand awareness and drive targeted leads.

  • Facebook & Instagram advertising
  • LinkedIn advertising for professional services
  • Retargeting & lookalike campaigns
  • Creative development & audience segmentation
  • Funnel-based campaign management

Email Marketing

Email marketing campaigns that nurture prospects and strengthen client relationships.

  • Campaign planning & segmentation
  • Automated drip sequences
  • Newsletters & promotional campaigns
  • Retention & referral campaigns
  • Performance reporting & optimization

Website Design & Development

Conversion-focused websites built to support SEO, paid media, and long-term digital growth.

  • Custom WordPress design & development
  • Mobile-first, performance-optimized builds
  • SEO-ready site architecture
  • Landing page design for PPC
  • Ongoing site support & optimization

Industries We Work With.

Home Services

From plumbing and HVAC to roofing and electrical, we help home service companies generate consistent, high-quality local leads. Our strategies focus on dominating local search results, optimizing paid advertising for cost-effective acquisition, and building websites that convert visitors into booked jobs. We help you win in competitive markets and keep your schedule full.

Professional Services

Whether you’re a law firm, medical practice, accounting firm, or consulting group, credibility and visibility matter. We help professional service providers build authority through SEO, targeted paid campaigns, and strategic digital positioning that attracts higher-value clients and strengthens long-term growth.

Franchises

Franchise brands require both national consistency and local performance. We support franchise systems with scalable digital marketing strategies that maintain brand integrity while empowering individual locations to generate leads in their specific markets. The result is stronger performance across the entire network.

Multi-Location Businesses

Managing marketing across multiple locations requires coordination, data visibility, and local optimization. We help multi-location businesses improve search visibility, streamline paid campaigns, and create unified reporting systems that deliver clarity and consistent lead generation across every market you serve.

Financial Services

Driving digital transformation for financial institutions with tailored strategies. We help banks, advisors, and firms enhance client trust, generate leads, and stay ahead in an ever-evolving market.

Non Profits

From WordPress website design, development and support, to providing a marketing strategy unique to each organization's unique mission and vision. Our mission focuses on helping clients that want to make a positive impact.